Facebook service aimed at professionals to launch in coming months

Facebook at Work, Facebook Inc's professional version of its social network, is expected to launch in the coming months, after spending a year in tests, a company executive said. The new service, geared towards workplace collaboration, is nearly identical to its ubiquitous social network, with a scrolling news “feed”, “likes” and a chat service. “I would say 95 percent of what we developed for Facebook is also adopted for Facebook at Work,” Julien Codorniou, director of global platform partnerships at Facebook, told Reuters.

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Facebook’s new ad service to charge only after full-scroll

(Reuters) – Facebook Inc said it would launch a service that will let advertisers pay for ads only when they are scrolled through from top to bottom on its news feed. The new service, called “100 percent in-view impressions”, will include text, photo, link and video ads, the company said in a blog post on Thursday. The company said Moat would later extend its services to all other ads on news feed, including the service launched today, and also to ads on Facebook's photo-sharing app, Instagram.

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China will work with U.S. on hacking, defend its interests: official

By Michael Martina BEIJING (Reuters) – China opposes Internet attacks and wants to work with the United States in cyberspace but will defend its interests, a senior Chinese official said on Thursday, after U.S. President Barack Obama warned of a forceful response to hacking

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