Disney’s powerful marketing force: social media moms

Wendy Wright is a home-schooling mother of two, a prolific blogger and a self-described “Disney Nut.” Her cats are named Mickey and Minnie, and her blog is filled with advice for visiting Disneyland, tips for holding Disney-themed parties and reviews of Disney movies. Wright's enthusiasm for all things Disney eventually drew the attention of the Walt Disney Co , which invited her to join a carefully vetted group of roughly 1,300 Disney Social Media Moms.

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EU privacy reform: who pays when the rules are broken?

By Julia Fioretti BRUSSELS (Reuters) – New European Union data protection rules expected to be agreed on Monday will allow citizens to sue companies that own data as well as those that process it on their behalf, for example cloud computing providers. The new system is opposed by companies such as Germany’s SAP SE, International Business Machines Corp, Cisco Systems Inc and Amazon.com Inc who say it will kill off Europe’s cloud computing industry, as well as introduce uncertainty in business to business relations.

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