Amazon quietly shutters product ads that drove traffic to outside sites

August 11, 2015 admin amazon-com, announcement, colorado, match, payne-as-saying, programme, specific-items, the-executive, the-retailer, tinder-blatt

By Mari Saito SAN FRANCISCO (Reuters) – Amazon.com Inc quietly shuttered a pay-per-click advertising programme that allowed businesses to divert traffic from the retailer's platform to their own websites on Tuesday, saying it would permanently discontinue the programme in October. The programme allowed many businesses that are not necessarily sellers on Amazon's online marketplace to buy ad space on its website