Facebook, Twitter lock horns in post-Super Bowl battle of the statistics

By Alexei Oreskovic and Jennifer Saba SAN FRANCISCO (Reuters) – Facebook Inc and Twitter Inc released a barrage of data, special “heat” maps and slick animations on Monday to claim the title of most-popular social network for spectators watching the Super Bowl, but a winner was difficult to pick. Facebook, the world's largest social network, boasted that 65 million people chimed in on its service about the match that saw the New England Patriots edge the Seattle Seahawks 28-24, up 30 percent from the year earlier.

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Nationwide considers halting controversial child safety ad

(Reuters) – Nationwide Mutual Insurance Company is considering whether or not to drop a TV advertisement featuring a dead boy speaking to viewers after a backlash on social media as soon as the commercial about child safety aired during Sunday’s Super Bowl broadcast. Nationwide spokesman Joe Case said on Monday that some of the reaction “was stronger than we anticipated” and “we’ll gauge whether or not to run the ad more.” The ad, Case said, was intended to start a conversation around child safety and accidents in the home, part of the insurer’s Make Safe Happen campaign.

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