Media embracing digital TV with strings attached

By Jennifer Saba and Lisa Richwine NEW YORK/LAS VEGAS (Reuters) – Media companies that are starting to allow their programs onto Internet-delivered TV and mobile devices are putting limits on digital rights as a safety hatch if problems arise with the new distribution systems, executives say. The debate over digital rights that determine how and when content is consumed is adding a new layer of complexity to negotiations between media companies and distributors, leading to drawn-out wrangling and programming blackouts in some cases. …

Continued here: 
Media embracing digital TV with strings attached